Travelocity - "Flying Solo"

travelocity.gifIn 1999 Travelocity, the pioneer in online travel, was preparing to spin off from corporate parent Sabre and merge with publically traded Preview Travel. I was part of the select team to help the high-flying dotcom prepare their managers to deal with the inevitable questions, concerns and distractions that would face hundreds of employees. We had 30 days to secretly develop, design, and deliver a comprehensive communications plan. I developed the extranet through which a half-dozen vendors would work with the client. I designed the internal communication theme for the spin-off and merger. I co-wrote and co-edited every newsletter, fact sheet, and management guideline. I produced and directed a promotional merger video the CEO would premiere to entire staff. Finally, I produced an executive slideshow on the fly. (Literally on the fly. The CEOs of both companies chartered a jet from San Francisco to Dallas. They talked through their speeches as I designed graphics and bullet points in time for landing.) The merger succeed, and Travelocity flew to become the largest online travel agency at the time.